國際傳媒新聞彙整 - 第 31 頁，總計 38 頁

國際傳媒新聞：2019/08/09~2019/08/15

2019年08月16日 | 媒大事

▍國際傳媒新聞：2019/08/09~2019/08/15
✅DIGIDAY｜20190812
🔗To increase retention, The Financial Times is using newsletter polls
The Financial Times has started incorporating polls into its email newsletters in an effort to encourage readers to interact more regularly with its content and ultimately increase subscriber retention. Early signs show it’s working.

國際傳媒新聞：2019/08/02~2019/08/08

2019年08月9日 | 媒大事

▍國際傳媒新聞：2019/08/02~2019/08/08
✅POYNTER｜20190806
🔗Fact-checkers have lost important digital tools — and will lose one more in SeptemberIt’s been a tough year for fact-checkers.
At least three major digital tools have been lost so far, and fact-checkers have already seen the impact on their daily routines. The worst news, however, is that another big loss is due next month.

國際傳媒新聞：2019/07/26~2019/08/01

2019年08月2日 | 媒大事

▍國際傳媒新聞：2019/07/26~08/01
✅THE NEW YORK TIMES｜20190801
🔗A Future Without the Front Page
What happens when the presses stop rolling? Who will tell the stories of touchdowns scored, heroes honored and neighbors lost? We asked news industry innovators to share their visions for what comes next, and what fills the void….

國際傳媒新聞：2019/07/19~2019/07/25

2019年07月26日 | 媒大事

▍國際傳媒新聞：2019/07/19~07/25
✅THE GUARDIAN ｜20190722
🔗Internet advertising to grow at the slowest rate since 2001 dotcom bustInternet advertising is forecast to grow by 10% globally next year, the lowest level since 2001, according to research by the global media agency group Zenith. The shrinking growth rate means that cinema advertising, which is forecast to surge more than 12% next year, will become the fastest-growing ad medium.