分類: 媒大事

國際傳媒:2023/03/03~2023/03/09

✎ AMERICAN PRESS INSTITUTE 美國新聞協會|20230309
Key findings for reaching Black Millennials and Gen Z with news
千禧年世代、Z世代黑人新聞研究調查的主要發現
How should news organizations appeal to Millennial and Gen Z news audiences and keep them coming back?

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傳媒一週:2023/02/24~2023/03/02

※ 「電信新三雄時代」來臨!台灣大哥大砍價85億元 正式合併台灣之星|Yahoo新聞|20230224
※ 動員16歲青年?納管新聞媒體? 《全動法》爭議一次看|公視|20230302
※ 考量網路安全 加拿大3/1起禁止政府裝置用TikTok|中央社|20230228

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國際傳媒:2023/02/24~2023/03/02

✎ DIGIDAY 美國數位媒體《數位日報》|20230302
Buyers say Fox News’ homepage redesign to highlight more non-hard news coverage is a ‘smart’ move
福斯新聞網重新設計網頁 強調更多軟性新聞 買家稱此為「明智之舉」
Fox News unveiled a redesign of its website yesterday to highlight more non-hard news and politics coverage to its audience coming to the homepage and provide more “brand safe” content to advertisers, said Porter Berry, evp and editor-in-chief of Fox News Digital.

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傳媒一週:2023/02/17~2023/02/23

※ 強化台灣觀點 公視將佈建國際記者群|中央廣播電台|20230221
※ (中國)權力萎縮的廣電總局 傳將併入中宣部、走入歷史|世界新聞網|20230223
※ 多家外媒批 ChatGPT 盜用文章 CNN 打算收取盜用內容授權費|UNWIRE.HK|20230220

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國際傳媒:2023/02/17~2023/02/23

✎ MORNING CONSULT 美國商業情報公司《晨間諮詢》|20230221
TikTok Really Is Becoming Gen Z’s Google, and More on How Gen Z Gets Its News
TikTok已然成為Z世代的Google 更是Z世代獲取新聞的管道
Google Search is the go-to news discovery platform for U.S. adults, but that’s less the case for Gen Z, which prefers TikTok and Instagram more than older generations.In February, 14% of Gen Z adults reported using TikTok to start researching a major news event, significantly higher than the share of all adults (2%) saying the same.To boost their chances of counting Gen Zers as paying subscribers, news publishers must distribute more compelling content that lives outside of their own websites.

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