國際傳媒:2023/04/07~2023/04/13

2023 年 04 月 14 日 | 媒大事

國際傳媒:2023/04/07~2023/04/13

✎ DIGIDAY 美國數位媒體《數位日報》|20230412

How newsletter publishers are expanding and diversifying beyond inbox-based revenue

新聞訂閱出版商如何拓展及多元化經營來超越訂閱收入

A media company can only grow so much when sticking to one channel. At least that’s what four newsletter publisher executives said when outlining their plans to Digiday about expanding into events, video and podcasts to diversify their businesses and grow their revenue this year.

✎ Journalism.co.uk 英國新聞網站《Journalism.co.uk》|20230412

Five sources of inspiration for journalists on social media

新聞工作者在社群媒體上的五大靈感來源

From Instagram Reels to YouTube channels, here is how to boost your journalistic presence online

✎ Press Gazette 英國《新聞公報》|20230412

Where do Britons get their news? Publisher websites and TV most popular sources

英人從何處獲取新聞資訊?多數從新聞出版商的網頁及電視獲得新聞資訊

Traditional news names are still the most popular news sources in the UK a new survey finds

✎ Reuters Institute for the Study of Journalism 牛津路透新聞學研究所|20230411

Will AI-generated images create a new crisis for fact-checkers? Experts are not so sure

人工智慧生成的圖像將對事實查核者帶來新的危機?專家尚未有定論!

While generative AI certainly contributes to an increase in the scale of production of mis- and disinformation, Simon thinks that claims that this technology might lead to the end of truth are problematic. “It is not necessarily that people will be more easily fooled, but rather that people will become slightly more sceptical of information in general, including trustworthy information,” he says.

✎ NIEMANLAB 哈佛大學尼曼新聞基金會《尼曼新聞實驗室》|20230411

Why news outlets are putting their podcasts on YouTube

為什麼新聞媒體將他們的Podcast放到YouTube上

YouTube starts to generate ad revenue for creators sooner than many other social platforms. And these video podcasts don’t necessarily have to be pretty or a heavy lift in the production department. Plenty of podcasts are uploaded with less-than-crisp videos showing hosts and guests in Zoom-like boxes. Others feature a static image and maybe a sound wave animation, if you’re lucky.

整理:朱弘川|編譯:蔡宏杰