國際傳媒:2023/05/26~2023/06/01

國際傳媒:2023/05/26~2023/06/01
-
✎ POYNTER 美國波因特學院|20230531
-
Can ChatGPT fact-check? We tested.
-
ChatGPT能進行事實查核嗎?我們測試過了
- While sometimes reaching accurate conclusions, ChatGPT struggled to give consistent answers, and sometimes was just plain wrong.
-
✎ DIGIDAY 美國數位媒體《數位日報》|20230530
-
With advertising in flux, Twitter is outsourcing ad monetization to ad tech
-
隨著廣告市場不斷變化 Twitter將廣告貨幣化外包給廣告技術公司
- Twitter’s beleaguered ads business is on a bit of a roll these days.
-
✎ Journalism.co.uk 英國新聞網站《Journalism.co.uk》|20230531
-
NCTJ Diversity in Journalism report: what is the media missing to make real progress?
-
NCTJ 新聞業多樣性報告:要取得真正的進步 媒體還缺少什麼?
- Despite some gains around women leaders and LGBT representation, the UK news industry remains very white, well-connected and university educated
-
✎ Journalism.co.uk 英國新聞網站《Journalism.co.uk》|20230526
-
WAN-IFRA: Half of newsrooms use Generative AI tools, only a fifth have guidelines in place
-
WAN-IFRA:近半的新聞編輯室使用生成式AI工具,但只有五分之一的媒體為此制定了使用指南
- ChatGPT has made content summaries a breeze, but publishers are still worried about what the tech means for accuracy, plagiarism and data privacy
-
✎ PRESS GAZETTE 英國《新聞公報》|20230601
-
Study: AI news videos benefit from a human touch
-
研究顯示:加點人情味對人工智慧生成的新聞影片有益
- Researchers compared viewer reactions to automated clips with human-created or human-edited videos.
-
✎ Journalism.co.uk 英國新聞網站《Journalism.co.uk》|20230531
-
What gets readers to pay? Transparency on the price of journalism
-
讓讀者願意付費取決於新聞價格透明度
- Subscribers like digital offers, joining a community or supporting independent news. But new research indicates what really gets them over the line is the right combination of appeals
整理:朱弘川|編譯:蔡宏杰